The American Chamber of Commerce in Hong Kong (AmCham) and Facebook will co-launch the first Facebook LIVE sessions in guiding big and small businesses through the hard times of coronavirus. The four weekly sessions, running from late March to April, will cover topics from e-commerce, SMEs going global, smart retail, to branding.
The LIVE series will feature speakers from MNCs, SMEs and start-ups to share best practices, success stories, and real-life cases of how businesses navigate through practical difficulties and turn crises into opportunities. Facebook will also share their observations in supporting entrepreneurship.The four online sessions will be followed by an offline finale with a leading Hong Kong company CEO, details to follow.
The LIVE sessions will be available at the following links:
Schedule of the LIVE sessions:
Episode 1 (26 March): Small business, big markets: how to reach new and larger audiences online amid the fight against the virus offline? (English)
Episode 2 (12 April): What challenges and opportunities do SMEs face as they go global, especially as COVID-19 intensifies? (Cantonese)
Episode 3 (9 April): Real life sharing on smart retail: how to turn a visitor into a buyer and into a VIP member (Cantonese)
Episode 4 (16 April): Expand your brand presence in the online world by finding the right marketing channels and campaigns for your business (Cantonese)
To walk the talk of supporting Hong Kong’s start-up community, AmCham will also re-launch its SMEs/Start-up Membership package, which is more affordable and has greater value and benefits, including a series of complimentary events to energise the eco-system. Interested businesses can email email@example.com for more information.